I’m sure you’ve all seen them, Swell water bottles.  If you haven’t, then you might have been walking around with your eyes closed. Swell is a brand that blew up in 2015. The company also donates to different organizations based on the type of bottle purchased and has given every student in New York City a free bottle.  After they started partnering with Starbucks, swell jumped from $10 million to $50 million in sales.  Swell is considered trendy, and it was named the bottle of fashion week, so it didn’t take long for people to jump on this trend.

Brunskill Pharmacy

These water bottles are a trendy solution to reducing plastic. Plastic has completely taken over our lives. So many items in our everyday lives are made from plastic. It’s easy and coinvent for others while its everywhere and it’s a common use for water. Plastic used for water bottles contain toxins  and take at least 450 years to decompose. So, switching a re-usable water bottle isn’t a bad idea.

Across campus, students are using reusable water bottles. Is this because they are being trendy or because they are actually reducing on plastic? Chyanne Morrison is a student at WVU.  She uses a life is good Tervis bottle. When purchasing her bottle, she says she specifically bought it to reduce on how much plastic she was using with traditional bottles of water.  Water bottles like this can be a pretty penny for a college student. The ever so trendy Swell bottle runs between $12 to $40 and Chyanne paid $30 for her reusable bottle.


Although that can seem pricy at first, in the long run you’re saving nearly $300 a year.  West Virginia University does a great job of providing students places to refill their water bottles. In 2011, the university installed water bottle refilling station across campus.

Within 2 months of instalment, the station had already saved more than 900 plastic bottles.  Since then the university has installed several more stations. These stations can be found in the Mountainlair, Brooks hall, CPASS, The Evansdale Crossing, The Rec and many more. Chyanne says she


never has a problem finding a place to refill her bottle.  The station shows in the right-hand corner how many bottles have been saved with that station alone. With the use of reusable water bottles, students are staying trendy and saving the planet.

7 thoughts on “Trends that are Saving the Planet

  1. I really loved reading about this because it gave me a new perspective on the way I drink water. I got a Swell bottle for Christmas a few years ago, and I’ve used it a couple times but I’ve never used it with the thought of going green. I am also super guilty of being lazy and just buying 24-packs of plastic water bottles. Now that I’ve read this, it’s reminded me that I have the ability to conserve plastic at my fingertips, and I hope to do a better job at utilizing what I have.


  2. It’s interesting to look at reusable water bottles as a sort of style trend instead of a conservation one. Just from when I started school I’ve noticed that a lot more people carry bottles around campus, but I have never considered that that might be something that was style driven. I saw it more of a convenience thing, especially with the filling stations around campus carry a bottle around just makes it easy to drink water throughout the day. Looking at it from a style perspective was interesting. There also might be some sort of health component to it, since you’re supposed to drink so much water throughout the day and using a refillable bottle helps to facilitate that.


  3. I have a knock-off Swell water bottle that I use frequently, and I found it interesting how you highlighted that bottle specifically to discuss how using reusable bottles is something, in general, that is saving the environment. You took a trendy thing and made it feel more important. I found the part about the water fountain particularly compelling because that number of saved bottles is huge!


  4. Reading this made me think that we could make a lot of aspects of conservation “trendy” so young people will be more likely to adopt them. Of course, I don’t want to imply that young people don’t care about the environment in and of itself. The girl you quoted in your story seemed to care about reducing the amount of plastic she uses, and I know a lot of other people who care a lot about reducing the negative impact they have on the environment. But for those who maybe don’t care so much about the environment, perhaps manufacturing a few eco-friendly trends might be a good way to get them to go green.


  5. While I would never buy a 30 dollar water bottle, I really like the support they have for the environment. In a dream world, we would all have one of everything to last forever, but as humans we want options and choices to be unique and different. I love going to those water stations because it is so convenient to not push a button and also it’s fun to see the number of water bottles saved go up.


  6. I love the direction you chose regarding this topic! Throughout my time in college, the trend of owning cute, reusable water bottles is very apparent. I always find myself looking at the variety of reusable water bottles during a Target run. I wonder if there are other existing trends that have a positive impact on the environment. Additionally, it would be interesting to explore if certain areas in the market could create a new environmentally-friendly trend could occur.


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